My team created the brand website for this connoisseur Washington State cannabis producer. It features an intuitive, responsive UX and messaging funnel that engages an audience ranging from knowledgeable cannabis sophisticates to fast-moving newcomers to the herb, inviting them to follow their interest deeper into the brand at each opportunity. We also produced the ‘guerilla’ farm tour video originally found on the About page. Monthly site traffic averages have steadily increased 3000% from the previous version of the brand site. This site has become a popular reference for the cannabis interested far beyond the Washington market.